{"id":40859,"date":"2025-10-04T23:45:23","date_gmt":"2025-10-04T15:45:23","guid":{"rendered":"https:\/\/www.seopaying.com\/guide-complet-pour-la-creation-dun-compte-professionnel-trustpilot\/"},"modified":"2025-10-05T01:27:31","modified_gmt":"2025-10-04T17:27:31","slug":"guide-complet-pour-la-creation-dun-compte-professionnel-trustpilot","status":"publish","type":"post","link":"https:\/\/seopaying.com\/fr\/guide-complet-pour-la-creation-dun-compte-professionnel-trustpilot\/","title":{"rendered":"Guide complet pour la cr\u00e9ation d&rsquo;un compte professionnel Trustpilot"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Introduction aux comptes professionnels Trustpilot<\/h2>\n\n<p>Trustpilot est une plateforme d&rsquo;\u00e9valuation en ligne mondialement reconnue et fiable qui aide les propri\u00e9taires d&rsquo;entreprises \u00e0 recueillir des commentaires authentiques, \u00e0 renforcer la cr\u00e9dibilit\u00e9 de leur marque et \u00e0 attirer davantage de clients en pr\u00e9sentant des exp\u00e9riences d&rsquo;utilisateurs authentiques.<\/p>\n\n<p>Ce guide \u00e9tape par \u00e9tape vous guidera tout au long du processus de configuration et d&rsquo;optimisation de votre compte Trustpilot Business. Que vous soyez nouveau sur la plateforme ou que vous cherchiez \u00e0 am\u00e9liorer votre pr\u00e9sence, vous trouverez des instructions claires ci-dessous. <\/p>\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.seopaying.com\/wp-content\/uploads\/2025\/10\/image-8.png\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"518\" src=\"https:\/\/www.seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-1300x518.png\" alt=\"Comptes professionnels Trustpilot\" class=\"wp-image-40844\" srcset=\"https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-1300x518.png 1300w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-400x159.png 400w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-768x306.png 768w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-1536x612.png 1536w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-2048x816.png 2048w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-500x199.png 500w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-700x279.png 700w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-8-10x4.png 10w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><\/a><\/figure>\n\n<h2 class=\"wp-block-heading\">Pr\u00e9paration : Poser les bases<\/h2>\n\n<p>Avant d&rsquo;entamer la proc\u00e9dure d&rsquo;enregistrement, une bonne pr\u00e9paration permet d&rsquo;\u00e9viter des probl\u00e8mes potentiels tels que l&rsquo;association ou la suspension d&rsquo;un compte &#8211; ce qui est particuli\u00e8rement important si vous g\u00e9rez plusieurs comptes d&rsquo;entreprise.<\/p>\n\n<h3 class=\"wp-block-heading\">Exigences essentielles<\/h3>\n\n<ul class=\"wp-block-list\">\n<li>Environnement IP propre avec IP d\u00e9di\u00e9e pour chaque compte<\/li>\n\n\n\n<li>Effacer les cookies du navigateur et les donn\u00e9es du site Trustpilot<\/li>\n\n\n\n<li>Documentation et d\u00e9tails commerciaux<\/li>\n\n\n\n<li>Adresse \u00e9lectronique du domaine ou acc\u00e8s DNS pour v\u00e9rification<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\">Outils recommand\u00e9s<\/h3>\n\n<p>Nous vous recommandons vivement d&rsquo;utiliser des navigateurs d&#8217;empreintes digitales comme AdsPower (qui offre 2 profils permanents gratuits) pour maintenir la s\u00e9paration entre les comptes. Cela permet d&rsquo;\u00e9viter les risques d&rsquo;association qui peuvent survenir lors de la gestion de plusieurs comptes \u00e0 partir du m\u00eame appareil ou du m\u00eame r\u00e9seau. <\/p>\n\n<h2 class=\"wp-block-heading\">\u00c9tape 1 : Processus d&rsquo;enregistrement du compte<\/h2>\n\n<p>Suivez les \u00e9tapes suivantes pour cr\u00e9er votre compte professionnel :<\/p>\n\n<h3 class=\"wp-block-heading\">\u00c9tapes de l&rsquo;inscription<\/h3>\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Acc\u00e9dez au portail professionnel de Trustpilot \u00e0 l&rsquo;adresse <a href=\"https:\/\/business.trustpilot.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">business.trustpilot.com<\/a><\/li>\n\n\n\n<li>Cliquez sur le bouton \"Get Started for Free\" ou \"Sign Up\".<\/li>\n\n\n\n<li>Compl\u00e9tez le formulaire d&rsquo;inscription avec des informations commerciales exactes<\/li>\n\n\n\n<li>Accepter les conditions de service et la politique de confidentialit\u00e9<\/li>\n\n\n\n<li>V\u00e9rifiez votre adresse \u00e9lectronique dans le message de confirmation<\/li>\n<\/ol>\n\n<p>Une fois votre compte actif, vous pouvez commencer \u00e0 g\u00e9rer votre profil, \u00e0 recueillir des avis et \u00e0 r\u00e9pondre aux commentaires des clients.<\/p>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Remarque<\/strong>: l&rsquo;accumulation organique d&rsquo;\u00e9valuations prend du temps. Pour un renforcement imm\u00e9diat de votre cr\u00e9dibilit\u00e9, envisagez notre <strong>\n  <a href=\"https:\/\/seopaying.com\/fr\/acheter-trustpilot-avis-renforcer-votre-reputation\/\">service Trustpilot Reviews<\/a>\n<\/strong>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.seopaying.com\/wp-content\/uploads\/2025\/10\/image-6.png\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"629\" src=\"https:\/\/www.seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-1300x629.png\" alt=\"Etapes de l'enregistrement sur Trustpilot\" class=\"wp-image-40842\" srcset=\"https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-1300x629.png 1300w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-400x194.png 400w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-768x372.png 768w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-1536x743.png 1536w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-2048x991.png 2048w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-500x242.png 500w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-700x339.png 700w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-6-10x5.png 10w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><\/a><\/figure>\n<\/blockquote>\n\n<h2 class=\"wp-block-heading\">\u00c9tape 2 : Optimisation du profil<\/h2>\n\n<p>Apr\u00e8s v\u00e9rification, optimisez votre profil public afin d&rsquo;instaurer un climat de confiance avec les clients potentiels :<\/p>\n\n<h3 class=\"wp-block-heading\">Configuration du profil<\/h3>\n\n<p>Acc\u00e9dez \u00e0 Param\u00e8tres \u2192 Param\u00e8tres du profil public \u2192 Page de profil pour :<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Ajouter des informations d\u00e9taill\u00e9es sur l&rsquo;entreprise<\/li>\n\n\n\n<li>T\u00e9l\u00e9chargez votre logo et vos images de couverture<\/li>\n\n\n\n<li>Fournir des coordonn\u00e9es compl\u00e8tes<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\">Int\u00e9gration du profil professionnel Google<\/h3>\n\n<p>Synchronisez votre profil Google My Business pour afficher les \u00e9valuations Trustpilot dans les r\u00e9sultats de recherche Google. Remarque : \u00e9vitez d&rsquo;activer cette fonctionnalit\u00e9 si vous avez un nombre important d&rsquo;\u00e9valuations n\u00e9gatives. <\/p>\n\n<h2 class=\"wp-block-heading\">\u00c9tape 3 : Int\u00e9gration de la plate-forme<\/h2>\n\n<p>Int\u00e9grez Trustpilot \u00e0 votre site web pour automatiser la collecte d&rsquo;avis :<\/p>\n\n<h3 class=\"wp-block-heading\">Options d&rsquo;int\u00e9gration<\/h3>\n\n<ul class=\"wp-block-list\">\n<li>Naviguez vers Int\u00e9grations \u2192 Ecommerce dans votre tableau de bord.<\/li>\n\n\n\n<li>Choisissez parmi les plateformes support\u00e9es (Shopify, WordPress, Wix, etc.)<\/li>\n\n\n\n<li>Suivez les guides d&rsquo;installation sp\u00e9cifiques \u00e0 la plate-forme<\/li>\n\n\n\n<li>Configurer le calendrier des invitations automatis\u00e9es<\/li>\n<\/ul>\n\n<p>Cette int\u00e9gration permet de collecter syst\u00e9matiquement des avis v\u00e9rifi\u00e9s de clients r\u00e9els.<\/p>\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.seopaying.com\/wp-content\/uploads\/2025\/10\/image-7.png\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"603\" src=\"https:\/\/www.seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-1300x603.png\" alt=\"\" class=\"wp-image-40843\" srcset=\"https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-1300x603.png 1300w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-400x185.png 400w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-768x356.png 768w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-1536x712.png 1536w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-2048x949.png 2048w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-500x232.png 500w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-700x325.png 700w, https:\/\/seopaying.com\/wp-content\/uploads\/2025\/10\/image-7-10x5.png 10w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><\/a><\/figure>\n\n<h2 class=\"wp-block-heading\">\u00c9tape 4 : Mise en place d&rsquo;avis v\u00e9rifi\u00e9s<\/h2>\n\n<p>Les avis v\u00e9rifi\u00e9s portent des badges sp\u00e9ciaux indiquant que les commentaires des clients sont authentiques :<\/p>\n\n<h3 class=\"wp-block-heading\">M\u00e9thodes de collecte<\/h3>\n\n<ul class=\"wp-block-list\">\n<li><strong>Invitations automatis\u00e9es<\/strong> gr\u00e2ce \u00e0 l&rsquo;int\u00e9gration de la plateforme<\/li>\n\n\n\n<li><strong>Invitations manuelles<\/strong> via les listes d&rsquo;adresses \u00e9lectroniques des clients<\/li>\n\n\n\n<li><strong>Chargements en masse<\/strong> pour les bases de donn\u00e9es clients existantes<\/li>\n<\/ul>\n\n<p>Pour l&rsquo;acquisition d&rsquo;avis sp\u00e9cialis\u00e9s, assurez-vous d&rsquo;une configuration correcte en suivant notre guide <a href=\"https:\/\/www.seopaying.com\/fr\/comment-configurer-le-service-de-feedback-automatique-de-trustpilot-afs-un-guide-complet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Trustpilot Verified Reviews.<\/a> <\/p>\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n<p>Le tableau de bord de Trustpilot Business offre des commandes intuitives pour g\u00e9rer votre r\u00e9putation en ligne. En suivant ce guide complet, vous pouvez \u00e9tablir une pr\u00e9sence professionnelle et instaurer syst\u00e9matiquement la confiance gr\u00e2ce aux commentaires authentiques de vos clients. <\/p>\n\n<p>Si vous avez besoin d&rsquo;aide suppl\u00e9mentaire, veuillez laisser un commentaire ci-dessous &#8211; nous serons heureux de vous aider \u00e0 optimiser votre exp\u00e9rience sur Trustpilot.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction aux comptes professionnels Trustpilot Trustpilot est une plateforme d&rsquo;\u00e9valuation en ligne mondialement reconnue et fiable qui aide les propri\u00e9taires d&rsquo;entreprises \u00e0 recueillir des commentaires&#8230;<\/p>\n","protected":false},"author":1,"featured_media":40860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[386,467],"tags":[],"class_list":["post-40859","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-specifiques-a-la-plateforme","category-trust-pilot"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - 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